Link Competition Analysis SEO Spyglass

The below video shows just one of the ways we do competition analysis. Not a full tutorial but enough to give you insight on what it takes, how it is not real easy, and how you can gain and overtake your competition with doing proper link competitive intelligence and acquiring the most relevant links.

If you want us to help, contact gregg@firstplacepositioning.com to get more details on what we will do for you to start dominating your keyword rankings.

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Building Link Bait for Real Link Opportunities

Watch the below video to see the process of building links through quality content.

This shows over 480 potential sites to submit quality content to, a variety of sites that can garner a number of high-quality links from one piece of quality content.

This seemingly has been an approved process (more or less) from Google Webmaster Trends Analyst John Mueller who was asked, “Is link building, in any way, good?” His answer:

“In general, I’d try to avoid that. So that you are really sure that your content kind of stands on its own and make it possible for other people of course to link to your content. Make it easy, maybe, put a little widget on your page, if you like this, this is how you can link to it. Make sure that the URLs on your website are easy to copy and paste. All of those things make it a little bit easier.

We do use links as part of our algorithm but we use lots and lots of other factors as well. So only focusing on links is probably going to cause more problems for your website that actually helps.”

By specifically mentioning the importance of making sure your content is easy to link to, it appears Google is encouraging link baiting; offering great content that other sites link to not because you submit your content or ask them to link to it, but because they want to link to it. Link baiting is great because not only does it drive more visitors to your site, but others are doing free work for you.

Link baiting doesn’t necessarily have to be articles either. Think of the items you link to on your site and social media profiles. Link baiting content can include:

• *Infographics


• *Videos


• *Lists (Top 5 or Top 10 etc.)


• *Help Guides


• *Interviews


• *Contest and Giveaways


• *Humor/Cartoons

Contact gregg@firstplacepositioning.com to get more insight to dominating your keyword rankings through PROPER link building.

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Philadelphia SEO - Free SEO Report

Google Q and A from PubCon from Jerry West
Tuesday, November 17, 2009 4:48 PM
Jerry West of SEORevolution.com has been an SEO expert for some time. He has over 500 domains through the country on various hosting platforms in which he performs in-depth testing. So all his advice comes from actual results of many sites. This is an email I just received and thought you may find [...]


Choosing the Right Keywords Key to Increasing Online Revenues
Thursday, June 04, 2009 6:04 PM
SEO – Search Engine Optimization: (from Wikipedia): “Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the [...]


Social Media Optimization Videos
Thursday, April 23, 2009 6:05 PM
Some good resource videos concerning social media optimization. Call us direct at (800) 430-0205 for all the details on how a traffic producing social media optimization campaign can be developed and implemented for your business. Social Media Optimization: Part 1 Andrew Hazen, CEO of Prime Visibility, gives a presentation on social media optimization to the [...]


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Social Media Optimization News
Wednesday, April 22, 2009 8:31 PM
Latest happenings in the social media optimization arena.
Online Marketing Summit in New York City Features Social Media …
Social Media Digest is your home for the latest in Social Media and Social Media Optimization news and information. Social Media is becoming a major component in all digital marketing strategies, it is more important than ever to [...]


SEO Systems for Top Search Engine Rankings
Wednesday, April 01, 2009 3:24 PM
There are over 200 factors that Google takes into account when ranking web pages. We offer full SEO reporting on many of these factors so you can easily distinguish what your web pages need as far as optimization to gain top search engine rankings. The bulk of this report is focused towards the on-page [...]


What’s Happening in the SEO Arena Today?
Monday, March 30, 2009 3:06 AM
Let’s take a quick look at what’s happening in the SEO arena today.
3 Key Components of SEO By David Knops Jr At Isnare.com Ezine Articles
3 Key Components of SEO – Free Reprint Article Written By David Knops Jr.
Fishing for SEO | The NMS Blog The old proverb about giving a man a fish vs. teaching him [...]


Top Keyword Rankings using Google Suggest to Mine Good Keywords
Monday, March 23, 2009 3:45 AM
By entering your top keywords into Google Suggest and locating other words for optimization is a good way to locate traffic producing keywords on the rise. If you don’t already have a page covering that keyword topic, create one, or simply develop a blog post around it.
Perform all the optimizations that are needed by [...]


Organic SEO Company Giving Away Organic SEO Analysis Reports
Monday, February 16, 2009 7:01 PM
aka: “What Search Engine Factors Does a Good SEO Analysis Report Analyze?”
Get an in-depth analysis of the optimization level of the following SEO factors for your website plus a keyword discovery report for your industry. Along with the Internet marketing solutions the SEO Analysis Report will provide, you will also see a comparison of your [...]


How to Use Search Engine Optimization for Top Search Engine Rankings
Thursday, February 12, 2009 3:15 AM
Achieving top search engine results with search engine optimization is one of the best ways to advertise your business. With the proper search engine placement in the natural search engines you immediately build confidence with your prospect.
You may have heard the terms ‘white hat’ and black hat’ when it comes to search engine marketing, but [...]


SEO Company Reveals SEO Keyword Strategy to Get Hundreds of Top Search Engine Rankings
Friday, February 06, 2009 4:55 PM
I wanted to do a follow-up on the previous post “So Many Places to Acquire Good Links” and focus a little more on developing a keyword strategy that will drive thousands of visitors to your website. We know that keywords a very important to any search marketing campaign as this is how many of your prospects [...]


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Search Engine Optimization Success by Developing a Master Keyword List For Your Industry

Target the right keywords for your business and see your traffic increase and your conversions improve. How big is your keyword list and where do you rank for those keywords on the major search engines? If you're unable to answer that question you are leaving money on the table.

One of the things a business can do to grow in stagnant times is take full advantage of your Internet presence. People are continuing to use the search engines to find products and services in very high numbers. Every business should know what keywords describe their business and where they rank on the major search engines.

The first step in developing a master keyword list for your business is to understand your target market or ideal audience. Instead of guessing what people are searching for, like most companies, you need to let the search data tell you what they’re typing in the search engines. There are many ways to uncover this data and it’s a step that must be performed if your business is to thrive against the competition.

First, start by asking:

• What exactly do you want to achieve through your website?


• Who is it you’re targeting?


• What it is they want?


• What do you want them to do when they get to your specific web pages?


• What are the core problems your product and service solves?

Depending upon the number of products and services you offer this will vary from page to page.

Take the time to develop a master list of possible search terms that your target audience may be using. You can calculate the approximate number of actual searches that are being carried out on the major search engines for each keyword term using keyword tools. You will want to choose the keyword phrases with the highest search volume but with the lowest competition. This is where data mining using keyword tools is the most helpful. Finding and optimizing for the long tail keywords (phrases with more than 3 words) in your industry tend to be more targeted, convert better and easier to rank for than general keywords.

• What is your location and does this play a role in your keyword targeting?


• List out your geographic target areas as you build your keyword list to get the most out of local search.


• You’ll want to use variations of the keywords along with both the singular and plural forms when developing your master keyword list.


• Research industry media, online forums, blogs and news sites for words you may have missed.


• Examine top search result listings and their metadata for additional words.


• You will also want to review your current website statistics to see what terms your audience is currently using to find you.

Check your keyword rankings on a monthly basis and make tweaks to your website and link building campaigns to improve the keywords not ranking in the top 10 result listings. If you happen to be spending money on PPC (pay per click), having better organic rankings can also lead to lower PPC costs.

You can have hundreds, even thousands of keywords in your master list. The time invested in achieving top search engine rankings in the free result listings for your master keyword list will be well worth it when business starts coming directly to you without any further effort on your part.

For more information on keyword research tactics and professional SEO services contact at 800.430.0305. Get your website reviewed for SEO and get an in-depth keyword analysis today by calling or visiting our website at http://www.FirstPlacePositioning.com.